1.10.2007
“The food has to be fast, it has to be handheld, and No. 1 across the board is egg and cheese on a bread carrier.” -- Mmmmm! Fun overview in the NYTimes on breakfast foods-to-go and Starbucks' attempt to crack into that market. I too have been burned by the overpriced, sub-par offerings in *$'s pastry case, and somehow I just don't think they'll be as successful with food as Dunkin Donuts has been with espresso drinks. Which reminds me, why wasn't DD mentioned in this article? Oh my god, I really am a Masshole now...I need to go out and get a buttered roll or a muffin the size of a grapefruit for breakfast tomorrow morning, to regain my Jersey-grown pride!
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